Records tumble at Holden Special Vehicles with best ever year of sales

Published: 17 January 2008
HSV.
Records tumble at Holden Special Vehicles with best ever year of sales

Pictured: HSV.

Holden Special Vehicles has recorded the best ever year of sales in the company’s history, with a total of 5222 vehicles delivered into Australia and overseas markets for 2007.

For the 2007 calendar year, which also coincided with the beginning of the company’s 20th anniversary celebrations, over 4000 vehicles were delivered into the Australian market. Additionally over 1000 vehicles were exported, bearing the HSV badge in New Zealand, the Vauxhall Griffin in the United Kingdom and as part of the all new Chevrolet Special Vehicles range in the Middle East.

The result represents a 42% increase on the 2007 result of 3666 retail deliveries and also smashes the company’s previous record year of 2004.

Managing Director Scott Grant said HSV was delighted with the result.

“It reflects the planning and investment we put into our latest range of vehicles over many years and is a tribute to the outstanding quality, technology, luxury and performance of the current HSV range,” he said.

HSV’s General Manager of Sales and Marketing Darren Bowler said the record result was attributable to the launch of new product and continued customer interest and sales growth in the E-Series ClubSport, GTS and Senator models

“The launch of WM Grange in May has led to unprecedented demand for the flagship vehicle in the HSV line-up – we sold more Granges in some months last year than we previously sold in entire years”, Darren Bowler said.

“The E-Series Maloo R8 launch toward the end of the year gave us a really strong finish to 2007, with a strong order bank still to service for HSV’s ‘workhorse’”.

Scott Grant said HSV was looking forward to consolidating the outstanding 2007 result.

“We recognise we are a small player in a record million car Australian market last year, so we are determined to continue to build the brand locally and overseas, capitalising on the current strong sales momentum.”

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